For Wisdom’s Jewellers, we refreshed their logo—combining interlocking “W” and “J” letterforms in a custom serif with a WJ Blue, black and white colour palette—and built a sleek, mobile-first site to showcase their luxury craftsmanship. A dynamic “Collections” gallery highlights each piece with high-resolution imagery and concise storytelling, while an interactive “Design Your Jewelry” flow lets visitors customize metals and gemstones in real time before requesting a consultation. We added a “Knowledge Center” with clean infographics and approachable copy to educate clients on diamonds and design choices. Behind the scenes, a lightweight CMS empowers the team to update content and imagery effortlessly, ensuring the new brand identity and website stay polished and up-to-date.